Calls, leads, & real-time outcomes, so your next decision is based on reality, not guesswork. I am a consultant, open source developer, and accessibility specialist with decades of experience in building inclusive, usable web interfaces. In most cases, it’s best to identify or describe the link’s destination, as in the third example. The easiest way to write great links is to simply use the name of the destination page. Needless to say, if links are indistinguishable from plain text in your design, fix that instead of writing bad copy to compensate for it.
They have made us realize we are in the lead business, and with using that approach, we make every lead count.” The Click Here team is always available and easy to get in touch with” "I was helped by McKenzie Halley. She was incredibly helpful and thoughtful throughout the process. She gave great suggestions and overall provided us with an amazing experience!! 10/10"
(LinkedIn articles have limited formatting so I can't exactly replicate a contextual link here sadly) Contextual links mean giving a link within the context of a complete sentence. You'll help your organisation achieve its intended outcomes, while helping your user achieve their goals.
When you use “click here” for all your links, you’re removing half of the information Google uses to establish context. If several links on a page say, “click here,” we have to remember the context of each one. But if all it says is, “click here,” we have to read back up to establish the context and figure out where that link might go. An astonishing percentage of what I do with my clients’ web copy involves eradicating the phrase “click here” from their links.
"The results speak for themselves. From SEO and paid media to landing page optimization and reporting, they've helped us drive more qualified traffic and improve our ROI. Communication is consistent and they're quick to pivot when needed." All website traffic, leads, calls, store visits, and sales are in one place including expert insights to continuously optimize performance. "This agency was super helpful and very responsive to all my questions. I felt that they heard me and were able to help bring out the best in my business with their social ads. Arianna set clear goals and accomplished them."
I'm the first to admit that accessible design takes a shift in mindset and some creative thinking. The truth is, most of us find it easier to navigate thoughtfully-designed and accessible content. That might not be a bad choice in some contexts, but here it fails to answer the fundamental question of where the link leads. Why give the impression that your responsive, accessible site works only on desktops?
Always available, no excuses and deliver results. The entire staff is very professional, helpful and knowledgeable in all areas WEB. “I like the personal attention that I get from the team, especially from Bo and Chris. Real outcomes from real partnerships. See your marketing performance from all sources in real-time.
With more than 30 years of success driving incredible results for our clients, it's easy to see why our clients win. You can get in touch here or on LinkedIn. In the second example, the writer has linked the word that describes his relationship to the destination site.
ClickIQ™, our proprietary marketing intelligence platform, provides the analytics that fuel our approach in betting site uk real-time, so you have a competitive edge in speed and responsiveness. Starting with high-impact advertising campaigns, we optimize every step of your digital marketing, both online and offline, to maximize ROI. As high-touch strategic digital marketing consultants, we work closely with you to continuously enhance your business.
